Posted on | May 16, 2007 | 2 Comments
This must seem silly to folks who don’t have access to potable water at all, but those folks probably aren’t reading my blog. Here in the first world, we care about how our water tastes, and the folks in San Diego, California, are trying to figure out how to best market desalinated seawater, so they did a real, peer-reviewed taste test:
Consumers were able to discern between desalinated seawater and imported water, preferring imported water when forced to make a choice. However, the investigators did not believe that the difference in consumer perception was significant enough to warrant special blending facilities to mitigate the relatively minor aesthetic quality differences between imported water supplies and desalinated seawater.